A licensed electrician, not a software company.

Reliability Coach exists because I kept seeing the same problem on service calls: facility managers at small and mid-sized businesses were getting pinched by insurance renewals that were suddenly asking for "NFPA 70B documentation" — and nobody had any. The big consulting firms quoted $15,000 to $40,000 to write a program. That number is fine for a Fortune 500 with a dedicated reliability team. It's a non-starter for a 40-person warehouse, a regional manufacturer, or a property manager with three mid-rise buildings.

The work itself isn't that complicated. I know because I've been doing the inspections for years as part of a normal electrical maintenance business. The hard part is the writing — turning what's in the electrician's head and on the clipboard into a signed, dated, auditable document that satisfies NFPA 70B 2026 and the insurance carrier.

So I built Reliability Coach. The free browser app walks you through the EMP structure, scores Chapter 9 for you, and exports a Word document. The flat-rate service packages exist for teams that would rather have a licensed electrician walk the facility, score the gear in front of them, and hand them a finished program. Same content, two paths, honest pricing either way.

What you can expect from me

• Honesty about scope. If the free app is all you need, I'll tell you. I'd rather send you off with a working program than upsell you into a package you don't need.
• Licensed work, real credentials. The person doing your walk-through is a licensed electrician with NFPA 70E training and years of field experience. Not a call-center consultant, not a college intern, not a self-proclaimed "compliance specialist."
• Flat rates, no change orders. The package price is the price. If scope changes materially, I'll quote the delta in writing before starting the extra work.
• Two-week turnaround. I run a lean operation on purpose so I can promise — and hit — a 14-day delivery window on Starter and Pro engagements.
• Plain English. The deliverables are written for the facility manager who has to read and sign them, not for a lawyer reviewing them later. Clear, specific, no jargon where plain words will do.

What you won't get

• Hourly billing. Ever. I've watched too many SMBs get burned by consultants whose meter runs during every phone call.
• A 200-page program nobody reads. The EMP is 15–25 pages because that's what an SMB actually needs. Longer isn't better; enforceable is better.
• Pressure to buy anything after the free assessment. If the gap assessment doesn't lead to a follow-on engagement, that's a fine outcome. The assessment is genuinely free — it's how I earn the right to pitch you later, not a bait-and-switch.
• A software-only pitch. The app is a tool, not the product. The product is a compliant facility.

Why the free app exists at all

Most facilities have enough internal capacity to write their own EMP if someone hands them the right structure. The app is that structure, built into a guided browser tool you can use on a phone, tablet, or laptop, with no signup and no data leaving your browser. If you use it and it saves you from needing to hire anyone, great — that's the intended outcome. If you use it and decide the job is bigger than you want to own internally, the paid service is there when you're ready.

The business behind the business

Reliability Coach is a new offering from a working electrical maintenance business, not a standalone startup. That matters for two reasons. First, the licensing, insurance, and field experience are real and predate this service — you're not betting on a first-year company. Second, if the compliance work uncovers physical issues that need fixing (it usually does), there's a capable electrical contractor standing right there, quoted separately and transparently, if you want it.